No Kid Hungry | Thank A Hunger Hero

Thank a Hunger Hero was a No Kid Hungry campaign that recognized the wonderful support that their volunteers provided. These Hunger Heroes were highlighted through notes, spotlights on social, and a campaign video. We hosted this campaign on a brand-driven website allowing for the user to read thank you notes on an ever-growing wall of user-generated thank you’s. A logo was created to symbolize both a crown and a paper bag lunch to capture the heart of this campaign.